The Market Monitor Digest (week 28/2025)
We're glad to bring you the key highlights from this week’s industry news. Thanks to the research from the BONARD Market Monitor team, you’re always in step with the latest market trends.
International Education
US: Trump eyes time limits on US student visas
By The PIE News, July 04, 2025
The Trump administration has proposed limiting the amount of time international students can spend in the US, ending the flexible ‘duration of status’ rule currently in place. Submitted by the Department of Homeland Security on June 27, the rule proposes “establishing a fixed time period” for students, exchange visitors and foreign media representatives in the US, a policy that Trump attempted to enact during his first presidential term.
Malta: Rising revenue and costs for FELTOM schools in Malta
By Study Travel, July 07, 2025
2024 was a mixed year for member schools of ELT association FELTOM, with an increase in students offset by a decline in student weeks and a boost in revenue balanced by rising operational costs.The latest annual sec tor report by FELTOM and long-standing research partner Deloitte shows that student numbers at member schools increased by 4.8 per cent to 52,396 in 2024.
Netherlands: Netherlands drops language test requirement on existing degrees
By Study Travel, July 08, 2025
The Education Minister of the Netherlands has announced that the Internationalization in Balance Bill will be amended, meaning that current programmes will not be subject to stricter criteria for teaching in a foreign language, a move welcomed by the higher education sector.
UK: Unite Students Applicant Index shows student wellbeing surpasses pre-pandemic levels for the first time
By HEPI, July 08, 2025
Student wellbeing has surpassed pre-pandemic levels for the first time. The Unite Students 2025 Applicant Index, conducted in partnership with Higher Education Policy Institute (HEPI), found that university applicants feel happier, more satisfied, and that their life is more worthwhile than their peers in 2019.
Australia: Victoria announces new initiative - Yes to international students fund
By The Koala News, July 09, 2025
The Victorian Government has launched the ‘Yes to International Students Fund’ (YISF), a new initiative aimed at strengthening international education partnerships and expanding offshore learning opportunities. This program supports public universities and TAFEs in Victoria to develop innovative transnational education (TNE) models and enhance global engagement.
Canada: New report highlights economic impact, challenges, and growth opportunities in Canada’s official languages education sector
By Languages Canada, July 08, 2025
Languages Canada has released its 2024 Annual Survey Report on Canada’s Official Languages Programs, offering a detailed picture of the sector’s economic contribution, enrolment trends, and evolving market dynamics. In 2024, Languages Canada member programs welcomed over 92,500 studentswho generated nearly $1.04 billion in direct economic activity through tuition, accommodation, and living expenses.
China & Asia: Chinese agency market diversifyings
By Study Travel, July 10, 2025
The Chinese agency market is diversifying, with new businesses opening, more companies promoting high school and English language study, and greater market share for other Asian destinations. The China Agent Market Annual Update 2025 was prepared by research company BONARD, in a special webinar this week.
US: US federal data glitch overlooks 200,000 international students
By The PIE News, July 09, 2025
Recently corrected SEVIS data has shown the US government underreported international student numbers by 200,000 last year, with the true figures revealing steady growth. The inaccurate SEVIS data painted a picture of dramatically declining international student numbers, which then flatlined in an unusual fashion – with data appearing to show an 11% enrolment decline between March 2024 and March 2025.
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