The Market Monitor Digest (week 39/2025)
We're glad to bring you the key highlights from this week’s industry news. Thanks to the research from the BONARD Market Monitor team, you’re always in step with the latest market trends.
International Education
US: International student enrollment down on Indiana campuses
By Axios, Sep 18, 2025
International student enrolment is down more than 14% at the state's two largest public university systems. The big picture: Enrollment is down across the country as international students continue to contend with visa issues, travel bans and concerns about the Trump administration's immigration crackdown.
Vietnam: Vietnamese students overseas hit all-time high of 250,000
By VnExpress, Sep 19, 2025
Nearly 250,000 Vietnamese are now enrolled in schools and universities overseas, the highest figure ever recorded. Popular destinations include South Korea with 43,300 Vietnamese students, Japan with 36,300, Australia with 33,000, the U.S. with 31,300, Taiwan with 27,400, China with 23,500, and Canada with 17,100.
US: Int’l students hold to US study plans despite fears, survey suggests
By The PIE News, Sep 22, 2025
While worries about tensions, stability, and safety persist, nearly 91% of international students still intend to study in the US. Once the most popular and sought-after study destination in the world, the US is now potentially facing an annual loss of $7 billion due to a decline in international student numbers.
US: Online growth can save struggling US universities
By Times Higher Education, Sep 22, 2025
The Trump administration has pressured universities to cut their reliance on foreign enrolment, frozen visa interviews in key countries and introduced new social media screening rules for international applicants, slowing approvals. It has also moved to deport students for political activism or infractions and has imposed controversial restrictions on particular institutions, such as Columbia University, obliging them to reduce international student numbers, among other things.
Australia: New data shows international education sector reaching 102% of 2025 student allocations
By The Koala News, Sep 23, 2025
Public universities, which collectively received an allocation of 145,300 NOSCs, are on track to reach about 95% of their allocated NOSCs. Other higher education providers with a combined allocation of 31,000 NOSCs are expected to surpass the target and reach 172% of their allocation.
US: 3 in 4 college leaders “extremely concerned” about Trump
By The PIE News, Sep 24, 2025
Among college presidents, 65% said they were either moderately or extremely concerned about immigration restrictions and visa revocations, while 77% cited concerns about federal policy involvement threatening academic and institutional freedom.
Vietnam: Vietnam’s plan to create world-class universities ‘a tall order’
By Times Higher Education, Sep 24, 2025
Vietnam aims to develop five elite “world-class” universities by 2027, as part of sweeping reforms to boost competitiveness. Experts warn the timeline is unrealistic, citing limited autonomy, weak research funding, and infrastructure gaps.
Denmark: Denmark tightens rules on dependents and post-study rights
By Study Travel, Sep 24, 2025
The government of Denmark has announced changes to international student rules in order to address what it said were abuses of the system as a backdoor to labour migration, including a reduction of the post-study work search period and restrictions on dependents.
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